Movable Type

Revitalized MT's brand identity and expanded B2B reach with new marketing materials, website, core identity, style guide, and dynamic promotional strategy.
Client
Movable Type
Year
Timeline
Website

ChallEnge

Refresh brand, brand identity, website, and B2B marketing materials to engage a wider audience commercially.

Solution

Create a refreshed brand identity, website, primary marketing package, and conference swag. Design a branded booth for annual events. Refine digital and print outreach materials to highlight key successes. Launch an outdoor campaign across NYC to showcase Movable Type’s advantages and presence.

Result

Won a Webby Award and Best in Class Interactive Media Award for website desing and achieved a highly successful launch of Movable Type’s new brand, boosting global sales by 325%.

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