Challange
Successfully market the Mandela exhibit, captivating audiences to delve into NelsonMandela's life journey, achievements, and cultural significance.
Solution
Initiate an engaging social media campaign showcasing key moments of Mr. Mandela’s life, complemented by a curated Spotify playlist with history, facts, and film clips for an immersive exploration of Mandela's legacy
Result
Significantly boosted exhibit sales, attendance, downloads, and engagement across the United States run.
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