The Americans

When the Americans TV show on FX launched, DNDsgn was tasked with creating a promotional marketing piece that would really grab attention. We came up with the concept of utilizing a Soviet sickle and hammer, laser cut to reveal the season’s key art. The layout introduced important characters and backstory elements that set the tone for the series, as well as providing a sneak preview of what it has to offer. The end product was an attention-grabbing design that really distinguished the series from the crowd.