DNDsgn helmed the Creation of the Primary Marketing Piece for the SoCal “Happy Feet Challenge” campaign as well as 4 primary marketing event and pieces:
- Home VR Experience that introduces the SoCal community to landmarks throughout LA
- a Media Mailer which introduced SoCal residents to the new look and feel of the in-store re-design of facilities and the digital experience of ordering through Kiosks
- The one of a kind “Terrance J. Burger, a limited-time item at select locations to experience what your fav celeb orders and
- The #That’sSoSoCal Challenge. This multi-platform campaign was designed to engage with the community and locals interested in McDonald’s new offerings.